Good gift to give if you don't know if your original gift would be good enough, or you're not sure if they have too much of the same thing...you know 2nd to 5th child, hand-me-down from friends and family, etc.
Materials are really good from cardboard to ribbon. The towel, sock and onesie are individual cardboard cutouts attached via double sided 3M (?) tape.
Opening flap is held together by velcro. When you lift up, it reveals card. Enough space inside to put a small gift like socks, pacifier, baby soap, cotton buds, nail clipper, baby jelly, wipes, etc. Or you can leave nothing inside and have a few seconds of awkwardness
Amazon gift card itself is very basic. Just Amazon logos on a zig-zag green backdrop
Redeeming card is easy. Code is on back of the card, no need to worry about scratching off the text of the code or peeling off sticker. If you use the amazon app you can redeem the amount in seconds: click the camera option and align the boxes with the text code.