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Apple AirTag

4.7 out of 5 stars 53,145 ratings
Amazon's Choice highlights highly rated, well-priced products available to ship immediately.
Amazon's Choice in Item Finders by Apple

-5% $27.50
List Price: $29.00
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Enhance your purchase

Brand Apple
Are Batteries Included Yes
Color White
Number of Batteries 1 Lithium Metal batteries required. (included)
Item Dimensions LxWxH 3.27 x 0.47 x 4.09 inches

About this item

  • Keep track of and find your items alongside friends and devices in the Find My app
  • Simple one-tap setup instantly connects AirTag with your iPhone or iPad
  • Play a sound on the built-in speaker to help find your things, or just ask Siri for help
  • Precision Finding with Ultra Wideband technology leads you right to your nearby AirTag (on select iPhone models)
  • Find items further away with the help of hundreds of millions of Apple devices in the Find My network
  • Put AirTag into Lost Mode to be automatically notified when it’s detected in the Find My network
  • All communication with the Find My network is anonymous and encrypted for privacy, Location data and history are never stored on AirTag

Compare Apple Airtags products

Price From: $27.50 From: $97.61
Ratings 4.7 out of 5 stars (53,145) 4.7 out of 5 stars (21,794)
Splash, Water, and Dust Resistance Rated IP67 (maximum depth of 1 meter up to 30 minutes) under IEC standard 60529 Rated IP67 (maximum depth of 1 meter up to 30 minutes) under IEC standard 60529
Connectivity Bluetooth 5.0 for proximity finding Apple-designed U1 chip for Ultra Wideband and Precision Finding NFC tap for Lost Mode Bluetooth 5.0 for proximity finding Apple-designed U1 chip for Ultra Wideband and Precision Finding NFC tap for Lost Mode
Speaker Built-in speaker Built-in speaker
Battery User-replaceable CR2032 coin cell battery User-replaceable CR2032 coin cell battery
Sensor Accelerometer Accelerometer

Technical Details

Apple AirTag

In the Box

AirTag with CR2032 coin cell battery installed, Documentation

Accessories

Make AirTag yours with a range of colorful accessories, sold separtely

Precision Finding

Precision Finding compatible with iPhone 11, iPhone 11 Pro, iPhone 11 Pro Max, iPhone 12, iPhone 12 mini, iPhone 12 Pro, and iPhone 12 Pro Max. Testing conducted by Apple in March 2021 using preproduction AirTag units and software paired with iPhone 11, iPhone 11 Pro, iPhone 11 Pro Max, iPhone 12 mini, iPhone 12, iPhone 12 Pro, and iPhone 12 Pro Max units running preproduction software. Battery life based on an everyday use of four play sound events and one Precision Finding event per day. Battery life varies with usage, environmental conditions, replacement battery manufacturer, and many other factors; actual results will vary.

Splash, Water, and Dust Resistance

AirTag is splash, water, and dust resistant and was tested under controlled laboratory conditions with a rating of IP67 under IEC standard 60529 (maximum depth of 1 meter up to 30 minutes). Splash, water, and dust resistance are not permanent conditions and resistance might decrease as a result of normal wear. Refer to the Safety and Handling documentation for cleaning and drying instructions.

Connectivity

Bluetooth 5.0 for proximity finding Apple-designed U1 chip for Ultra Wideband and Precision Finding NFC tap for Lost Mode

Speaker

Built-in speaker

Accessories

Make AirTag yours with a range of colorful accessories, sold separtely

Battery

User-replaceable CR2032 coin cell battery

Sensor

Accelerometer

Diameter

1.26 inches (31.9 mm)

Height

0.31 inches (8 mm)

Weight

0.39 ounces (11 g)

What's in the box

  • AirTag
  • Customer questions & answers

    See questions and answers

    Customer reviews

    4.7 out of 5 stars
    4.7 out of 5
    53,145 global ratings

    Top reviews from the United States

    Reviewed in the United States on May 16, 2021
    Customer image
    5.0 out of 5 stars Works for My Cat
    Reviewed in the United States on May 16, 2021
    Got it for my cat. It's slightly on the big side (see picture) but he's handling it well; no issues so far. It's not for pinpointing his location but gives me an idea of where he is in the neighborhood so I can call him if necessary. To minimize size, get a keychain holder with just the rim
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    356 people found this helpful
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    Reviewed in the United States on April 30, 2021
    6,465 people found this helpful
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    Reviewed in the United States on May 4, 2021
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    Reviewed in the United States on May 3, 2021
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    Reviewed in the United States on April 30, 2021
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    C
    4.0 out of 5 stars The smart tag choice for iPhone users
    Reviewed in the United States on April 30, 2021
    *Note- Video shows the sound the Airtag makes when you select 'Play Sound' from your iPhone*

    Airtags are Apple's entry in the smart tag market; an accessory to help locate devices you might lose. Tile and Samsung have similar products, but the big advantage that Airtags have over other smart tag devices is the connection to the FindMy network, which allows any nearby Apple devices to help locate your Airtag. This is a big deal for iPhone users.

    So the idea is, you attach the Airtag to something like your keys for example, and then if you lose your keys you can find them in three ways: you can use your phone to make the Airtag beep, you can use Precision Finding to have your phone point you to where the Airtag is, or if it is really far away, it will use the FindMy network to locate the Airtag based on signals received from other iPhone users that are near your Airtag.

    Here are my thoughts so far:

    PROS:

    SETUP: Setup for these Airtags is incredibly easy. Just pull the tab off of the battery shield, hold the Airtag near your iPhone, and it will be detected and prompt you to name the Airtag. Then you associate it with your Apple account, and you're done.
    NETWORK: This is the biggest advantage Apple has, because being connected to the FindMy network increases the odds that there will be someone nearby your device if you lose it. Tile uses their mesh network to help you find lost devices, but there are nowhere near as many Tile app users as there are Apple users on the FindMy network. For iPhone users, this means you are much more likely to find a lost Airtag than a lost Tile.
    PRECISION FINDING: (This feature requires an iPhone 11 or 12) If you are within about 30 feet, you can use the Precision Finding option that points you in the direction of the Airtag from your phone, telling you about how far away it is and what direction it is in. This is super useful around the house to find a nearby Airtag.
    NFC TAG: You can set a phone number and message for anyone that might find your Airtag, so even Android users can scan the Airtag with NFC, and get that information about who it belongs to, so they can contact you to return it. Apple users can also report a found device through the FindyMy network.
    IP67 WATERPROOF: IP67 means the unit can be dropped into a body of water up to a meter deep, for up to half an hour. I haven't tested this out, but it is nice to know that the Airtags have this protection.

    CONS:

    DURABILITY: The Airtag seems to scratch pretty easily on the metal side. Even within 24 hours of test use, the metal side already has a few scratches on it. This might not be a big deal if it is just cosmetic damage, hopefully it won't affect the device's functionality in the long run, but I still would've rather had it be just plastic on both sides to avoid these scratches.
    NO LOCATE PHONE OPTION: Having used Tile devices for years, I have found it to be super useful to be able to have two-way location ability; being able to push a button on the Tile device to locate my phone in case I misplace it. You can't do that with the Airtags.
    NO KEY RING LOOP: Users of Tile or Samsung Smart Tags are probably accustomed to being able to attach their smart tag devices directly to a key chain via a built in small loop, without having to buy another accessory. These Airtags don't have a loop, and you have to buy an accessory, which Apple currently sells for about $35. There are less expensive options from 3rd party vendors like Belkin for around $12, but still I was a little bit annoyed to have to spend more money to attach the Airtag to a keychain.

    OVERALL:

    So, at first I wanted to compare these Airtags to the other smart tag devices from Tile and Samsung. But actually, if you primarily use an iPhone, there really isn't much of a choice. The fact that these are connected to the FindMy network, the ease of setup, and the Precision Finding option for newer iPhones, makes it hard to chose anything else. Again, I personally love Tile's ability to also locate my phone from my keys, but if you mainly use an iPhone, then technically you have the FindMy network to try to locate your phone anyway.

    So in summary, most Android users will probably stick with Tile, Samsung S20/21 users should try Samsung SmartTags because the AR find is pretty cool and the smart device integration is nice, but all iPhone users should go with Airtags. Hopefully they will add new features in the future.

    *Pictures show Airtag next to a quarter for size reference, and then 'connect' screen that pops up when you put Airtag near your phone for the first time*
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    346 people found this helpful
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    Reviewed in the United States on May 1, 2021
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    5.0 out of 5 stars I need more!
    Reviewed in the United States on May 1, 2021
    This is the best product ever! Before that, I used different devices to find things. But Apple airtag exceeded my expectations !!!
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    106 people found this helpful
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    Reviewed in the United States on May 6, 2021
    259 people found this helpful
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    Top reviews from other countries

    T. Jay
    5.0 out of 5 stars Best pet tracker ever!
    Reviewed in Canada on May 20, 2021
    175 people found this helpful
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    KHRISTINA
    1.0 out of 5 stars Air Tag can be lost, and no way to find it!
    Reviewed in Canada on May 29, 2021
    145 people found this helpful
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    Agustin Sandoval
    3.0 out of 5 stars Quedó a deber
    Reviewed in Mexico on August 7, 2021
    93 people found this helpful
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    M.P
    5.0 out of 5 stars Honest review
    Reviewed in Canada on May 25, 2021
    81 people found this helpful
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    Just a dude
    5.0 out of 5 stars Solid product!
    Reviewed in Canada on May 20, 2021
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    Just a dude
    5.0 out of 5 stars Solid product!
    Reviewed in Canada on May 20, 2021
    Pretty cool product, but certain things to note for ppl who may not be aware:
    - it only comes w the air tag, no case or holder or straps
    - it only updates location in vicinity of other apple products, so out in the middle of nowhere, it takes much longer to get a location update as chances are, not many iPhones are in the area

    Otherwise for me, great product, built well, little pricier but that’s the price for apple stuff
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    47 people found this helpful
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