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Seventh Generation Laundry Detergent, Ultra Concentrated EasyDose, Free & Clear, 23 oz, 2 Pack, 132 Loads (Packaging May Vary)

4.7 out of 5 stars 1,560 ratings
Amazon's Choice highlights highly rated, well-priced products available to ship immediately.
Amazon's Choice in Liquid Laundry Detergent by Seventh Generation

Price: $26.58 ($0.20 / load) $23.78 ($0.18 / load)
on 2 select item(s). Shop items
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Scent: fragrance-free
fragrance-free
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Enhance your purchase

Brand Seventh Generation
Scent Fragrance-free
Material Type Free Fragrance free
Item Form Liquid
Formulation Type Concentrated

About this item

  • Ultra-concentrated, ultra-convenient laundry detergent: 66 loads in a compact 23oz bottle that's easy to store, and easy to feel good about
  • Our Easy Dose Auto Dosing Technology measures the right amount-every time. Just flip the bottle, give a firm squeeze, and you're done. One squeeze is all you need
  • Small dose, big clean: 60% less plastic, 50% less water, and 75% lighter than our 100 fl oz bottle
  • Our advanced-enzyme formula fights even the most stubborn stains
  • Made with 0% dyes, fragrances, or artificial brighteners

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Frequently bought together

  • Seventh Generation Laundry Detergent, Ultra Concentrated EasyDose, Free & Clear, 23 oz, 2 Pack, 132 Loads (Packaging May Vary
  • +
  • Seventh Generation Dish Soap Liquid Free Clear, 19 Fl Oz (Pack of 6)
  • +
  • Seventh Generation Dishwasher Detergent Packs, Free & Clear, 45 count, Pack of 2
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PRODUCT CERTIFICATIONS (2)

Compact by Design (Certified by Amazon) products remove excess air and water, which reduces the carbon footprint of shipping and packaging.

Compact by Design is a new sustainability certification created by Amazon to identify products that, while they may not always look very different, have a more efficient design. With the removal of excess air and water, products require less packaging and become more efficient to ship. At scale, these small differences in product size and weight lead to significant carbon emission reductions.

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U.S. Environmental Protection Agency (EPA) created the Safer Choice label to help you find products made with safer ingredients for the health of families, pets, workplaces, and the environment. Safer Choice certified products have been carefully evaluated by EPA scientists. Every ingredient must meet strict safety criteria for both human health and the environment. Products must also meet performance requirements to make sure they work. Products made with safer ingredients can help improve indoor air quality and protect municipal waterways.

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From the manufacturer


Focus on sustainability

Small changes in product size & weight lead to lower carbon emissions.

We created Compact by Design to identify products that, while they may not always look very different, have a more efficient design. With the removal of excess air and water, products require less packaging and become more efficient to ship. At scale, these small differences in product size and weight lead to significant carbon emission reductions.

Product Description

Life is complicated. Laundry shouldn't be. With Seventh Generation's new Easy Dose Ultra Concentrated Laundry Detergent, you get the right amount of liquid-every time. Just flip the bottle, give a firm squeeze, and you're done. One squeeze is all your need! Our compact 23oz bottle gives you the same 66-load convenience you expect, but uses 60% less plastic, 50% less water, and is 75% lighter than our 100 fl oz bottle. A USDA Certified Bio based Product 99% made with an advanced-enzyme formula that fights tough stains, it's a great choice for your busy family. Easy to use, easy to store, and easy to love-our Ultra Concentrated Laundry Detergent is about to change the way you think about clean.

Product details

  • Is Discontinued By Manufacturer ‏ : ‎ No
  • Product Dimensions ‏ : ‎ 5.43 x 4.02 x 8.67 inches; 3.68 Pounds
  • Item model number ‏ : ‎ PP-HOHH29382
  • Date First Available ‏ : ‎ September 24, 2018
  • Manufacturer ‏ : ‎ UNILEVER DIV CONOPCO INC
  • ASIN ‏ : ‎ B07H3Z7B11
  • Country of Origin ‏ : ‎ USA
  • Domestic Shipping: Currently, item can be shipped only within the U.S. and to APO/FPO addresses. For APO/FPO shipments, please check with the manufacturer regarding warranty and support issues.
  • International Shipping: This item is not eligible for international shipping. Learn More
  • Customer Reviews:
    4.7 out of 5 stars 1,560 ratings

Compare with similar items


Seventh Generation Laundry Detergent, Ultra Concentrated EasyDose, Free & Clear, 23 oz, 2 Pack, 132 Loads (Packaging May Vary)
Amazon Brand - Presto! 99% Biobased Concentrated Liquid Laundry Detergent, Fragrance Free, 106 Loads, 79.5oz
Solimo Amazon Brand Concentrated Liquid Laundry Detergent, Fresh Scent, 110 Loads, 82.5 Fl Oz
Amazon Brand - Solimo Concentrated Liquid Laundry Detergent, Lavender, 110 Loads, 82.5 Fl Oz
Solimo Amazon Brand Concentrated Liquid Laundry Detergent, Hypoallergenic, Free of Perfumes Clear of Dyes, 110 Loads, 82.5 Fl Oz
Solimo Amazon Brand Concentrated Liquid Laundry Detergent, Clean Linen, 110 Loads, 82.5 Fl Oz
Customer Rating 4.7 out of 5 stars (1560) 4.8 out of 5 stars (21) 4.6 out of 5 stars (546) 4.4 out of 5 stars (4996) 4.6 out of 5 stars (3651) 4.5 out of 5 stars (3102)
Price $27.98 $19.85 $13.13 $13.13 $13.13 $13.13
Shipping FREE Shipping. Details FREE Shipping on orders over $25.00 shipped by Amazon or get Fast, Free Shipping with Amazon Prime FREE Shipping on orders over $25.00 shipped by Amazon or get Fast, Free Shipping with Amazon Prime FREE Shipping on orders over $25.00 shipped by Amazon or get Fast, Free Shipping with Amazon Prime FREE Shipping on orders over $25.00 shipped by Amazon or get Fast, Free Shipping with Amazon Prime FREE Shipping on orders over $25.00 shipped by Amazon or get Fast, Free Shipping with Amazon Prime
Sold By Amazon.com Amazon.com Amazon.com Amazon.com Amazon.com Amazon.com
Brand Name Seventh Generation Presto! Solimo Solimo Solimo Solimo
Item Form Liquid Liquid Liquid Liquid Liquid Liquid
Scent fragrance-free Fragrance Free Fresh Lavender Free & Clear Linen
Size 23.1 Fl Oz (Pack of 2) 82.5 Fl Oz (Pack of 1) 82.5 Fl Oz (Pack of 1) 82.5 Fl Oz (Pack of 1) 82.5 Fl Oz (Pack of 1)

Important information

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Statements regarding dietary supplements have not been evaluated by the FDA and are not intended to diagnose, treat, cure, or prevent any disease or health condition.


Customer Questions & Answers

Customer reviews

4.7 out of 5 stars
4.7 out of 5
1,560 global ratings

Top reviews from the United States

Reviewed in the United States on March 2, 2019
Scent: fragrance-freeVerified Purchase
Customer image
3.0 out of 5 stars Awesome detergent...Easy Dose cap inaccurate.
Reviewed in the United States on March 2, 2019
I've used Seventh Generation laundry detergent for almost 10 years. I've been pleased to see the bottle getting smaller over the years and was so happy to see this new compact bottle which creates so much less waste. After using one bottle completely, I thought I had gone through it a lot faster than my previous 66 load, larger bottle. So I thought I would measure just how much the Easy Dose cap was measuring out. The bottle says one squeeze gives you a 10.3mL dose, for a total of 66 loads per bottle (683mL bottle). I consistently squeezed a 15 mL dose every time (see video). So that means I'm only getting about 45 loads per bottle. So now, I measure out my detergent instead of using the easy dose cap...very annoying, but not a dealbreaker. Fortunately, it's still the same excellent detergent in a much more concentrated form. I've seen no change in the quality of the detergent itself. Still does an excellent job at getting our clothes clean without unnecessary perfumes and dyes.
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234 people found this helpful
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Reviewed in the United States on October 11, 2018
Scent: fragrance-freeVerified Purchase
35 people found this helpful
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Reviewed in the United States on April 23, 2019
Scent: fragrance-freeVerified Purchase
18 people found this helpful
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Reviewed in the United States on October 1, 2020
Scent: fragrance-freeVerified Purchase
6 people found this helpful
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Reviewed in the United States on January 28, 2022
Scent: fragrance-freeVerified Purchase
One person found this helpful
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Reviewed in the United States on June 15, 2021
Scent: fragrance-freeVerified Purchase
4 people found this helpful
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Reviewed in the United States on March 14, 2019
Scent: fragrance-freeVerified Purchase
11 people found this helpful
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Reviewed in the United States on April 7, 2020
Scent: fragrance-freeVerified Purchase
2 people found this helpful
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Top reviews from other countries

Patrick
4.0 out of 5 stars Great for removing baby poop stains
Reviewed in Canada on January 31, 2020
Scent: fragrance-freeVerified Purchase
J
3.0 out of 5 stars One of them looks a few loads short.
Reviewed in Canada on July 31, 2019
Scent: fragrance-freeVerified Purchase
Customer image
J
3.0 out of 5 stars One of them looks a few loads short.
Reviewed in Canada on July 31, 2019
Arrived today. Haven't used, but one looks containing less than the other...
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